{"id":3134,"date":"2024-11-29T18:59:09","date_gmt":"2024-11-29T17:59:09","guid":{"rendered":"https:\/\/awe-group.net\/?post_type=portfolio&p=3134"},"modified":"2025-03-25T17:57:15","modified_gmt":"2025-03-25T16:57:15","slug":"panini-digital-sport-academy","status":"publish","type":"portfolio","link":"https:\/\/awe-group.net\/en\/portfolio\/panini-digital-sport-academy\/","title":{"rendered":"Panini Digital Sport Academy"},"content":{"rendered":"

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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”Panini Digital Sport Academy” font_container=”tag:h1|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”h5″ font_weight=”font-weight-bold” uppercase=”1″ el_class=”text-center text-md-left”][vc_custom_heading text=”Digital Sport Academy” font_container=”tag:div|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”small” uppercase=”1″ el_class=”text-center text-md-left”]
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\n_____________________ 2024 – 2025″ font_container=”tag:div|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”small” uppercase=”1″ el_class=”text-center text-md-right”]
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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”The challenge” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″]
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To launch a CSR initiative that would engage young Brazilians, offering them an educational opportunity in the sports business sector.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”OUR SOLUTION” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″][\/vc_column][\/vc_row][vc_row row_spacing=”morover-space-row”][vc_column width=”1\/2″]
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In 2024, Panini launched an initiative that provides an opportunity to explore the sports industry through an innovative activation linking the digital campus to the iconic sticker album.<\/p>\n

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Thanks to a structured and merit-based training path, participants were able to delve into the dynamics of the sports industry and test themselves with exclusive content. <\/span><\/p>\n

This project represents a significant step in our mission to make sports education accessible and impactful. Brazil has been a key market for us from the beginning, so much so that our app was developed from day one in Portuguese and English, precisely to ensure a quality and truly inclusive learning experience.<\/p>\n

We<\/span> know <\/span>that<\/span> building cultural <\/span>change<\/span> takes time, and <\/span>this<\/span> project <\/span>is<\/span> just the first step <\/span>in a<\/span> larger<\/span> journey<\/span>.<\/span><\/span>\u00a0<\/span>[\/vc_column_text]

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Specifically, the project focused on the album released in collaboration with the Brazilian Olympic Committee in the run-up to the Paris 2024 Olympic Games.<\/span><\/p>\n

The project consisted of two campuses: one dedicated to the Brazilian Olympic team album and the other to the Brasileir\u00e3o soccer championship, a pillar of the country’s soccer culture.<\/span><\/p>\n

The project spread throughout Brazil, with a special focus on the Fortaleza region, where a partnership with the local soccer school was activated and free codes were distributed to access the Digital Campus.<\/span><\/p>\n

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\n COMMUNITY, <\/h2>\n <\/div>\n
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\n SPORT AND EDUCATION.<\/span> <\/h2>\n <\/div>\n <\/div>\n [\/vc_column][\/vc_row][\/vc_section][vc_section custom_back=”light” ridotta=”0″][vc_row row_spacing=”morover-space-row”][vc_column]
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