{"id":3461,"date":"2026-04-07T11:08:43","date_gmt":"2026-04-07T09:08:43","guid":{"rendered":"https:\/\/awe-group.net\/?post_type=portfolio&p=3461"},"modified":"2026-04-07T11:21:21","modified_gmt":"2026-04-07T09:21:21","slug":"milano-cortina-2026","status":"publish","type":"portfolio","link":"https:\/\/awe-group.net\/en\/portfolio\/milano-cortina-2026\/","title":{"rendered":"MILANO CORTINA 2026"},"content":{"rendered":"

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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”MILANO CORTINA 2026″ font_container=”tag:h1|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”h5″ font_weight=”font-weight-bold” uppercase=”1″ el_class=”text-center text-md-left”][vc_custom_heading text=”In partnership con SP2″ font_container=”tag:div|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”small” uppercase=”1″ el_class=”text-center text-md-left”]
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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”Winter Olympic Games 2026
\n_____________________ 2025 – 2026″ font_container=”tag:div|text_align:left” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”white” dimension=”small” uppercase=”1″ el_class=”text-center text-md-right”]
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\r\n\r\n <\/div>\r\n [vc_custom_heading text=”The challenge” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″]
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Gestire un programma integrato di Sport Presentation e\u00a0Victory\u00a0Ceremonies\u00a0per i Giochi Olimpici e Paralimpici Invernali Milano Cortina 2026, all\u2019interno di un modello diffuso su pi\u00f9 cluster e\u00a0venue\u00a0geograficamente distanti.<\/span>\u00a0<\/span><\/p>\n

Un progetto su larga scala che ha richiesto:
\n<\/strong>16\u00a0mesi\u00a0di lavoro<\/span>
\n<\/span>coordinamento simultaneo su 13 competition venues;
\n<\/span>gestione di 265 eventi olimpici e 75 paralimpici;<\/span>
\n<\/span>organizzazione e allineamento\u00a0di oltre 600 risorse tra\u00a0workforce\u00a0di\u00a0venue\u00a0e coordinamento centrale.<\/span>\u00a0<\/span><\/p>\n

L’obiettivo: garantire un\u2019esperienza coerente, immersiva e tecnicamente impeccabile in ogni venue, rispettando tempi, protocolli e specificit\u00e0 di ogni disciplina.<\/span>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=”yes”][vc_column][vc_single_image image=”3522″ img_size=”full” alignment=”center” css_animation=”bottom-to-top”][\/vc_column][\/vc_row][vc_row][vc_column]

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\r\n\r\n <\/div>\r\n [\/vc_column][\/vc_row][vc_row row_spacing=”morover-space-row”][vc_column width=”1\/2″][vc_custom_heading text=”OUR SOLUTION” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″]
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Abbiamo sviluppato e implementato un modello operativo integrato in modalit\u00e0\u00a0<\/span>turnkey<\/span>, coprendo tutte le fasi del progetto: pianificazione,\u00a0<\/span>staffing<\/span>, produzione contenuti, coordinamento tecnico e gestione operativa in\u00a0<\/span>venue<\/span>.<\/span>\u00a0<\/span>E, ovviamente, tutta la flessibilit\u00e0 e il\u00a0<\/span>problem<\/span>\u00a0solving richiesti\u00a0<\/span>dalla gestione day by day durante l\u2019evento.<\/span><\/p>\n

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\r\n\r\n <\/div>\r\n [\/vc_column][vc_column width=”1\/2″][\/vc_column][\/vc_row][vc_row][vc_column]
\r\n\r\n <\/div>\r\n [vc_single_image image=”3577″ img_size=”full”]
\r\n\r\n <\/div>\r\n [\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle” row_spacing=”morover-space-row”][vc_column width=”1\/2″][vc_custom_heading text=”FEEL THE GAMES” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″][vc_column_text css_animation=”bottom-to-top” custom_text_color=”black”]Alla base, il concept \u201cFeel\u00a0the Games\u201d:\u00a0<\/span><\/b>un sistema coordinato di\u00a0musica, luci\u00a0e contenuti\u00a0progettato per immergere spettatori e atleti nell\u2019atmosfera dei Giochi, mantenendo coerenza globale ma adattandosi alla natura di ogni sport e contesto.<\/span>\u00a0<\/span><\/p>\n

Il progetto si \u00e8 articolato su due aree principali, completamente integrate tra loro:
\nSPORT PRESENTATION e VICTORY CEREMONIES<\/span><\/span><\/span>[\/vc_column_text]

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Abbiamo progettato e gestito l\u2019esperienza in-venue\u00a0attraverso\u00a0announcers, Ds,\u00a0MCs, direzione musicale e produzione della music library, contenuti video e proiezioni, light design e light management, format di fan engagement, creazione dei\u00a0run\u00a0of show per ogni giornata di gara, regia ed esecuzione live.\u00a0<\/span>\u00a0<\/span><\/p>\n

Il programma ha incluso anche\u00a0performance artistiche e\u00a0il coordinamento delle apparizioni delle mascotte, contribuendo a creare un’atmosfera dinamica e coinvolgente per il pubblico in ogni\u00a0venue, rafforzando l’engagement e il legame emotivo tra gli spettatori e\u00a0i Giochi.\u00a0<\/span>\u00a0<\/span><\/p>\n

Per la prima volta nella storia dei Giochi Invernali, abbiamo anche gestito l\u2019integrazione dei partner nel programma di SPP: un territorio che conosciamo bene, ma che nella complessit\u00e0 dei Giochi e delle loro dinamiche, \u00e8 stata una sfida\u00a0da gestire.<\/span>\u00a0<\/span><\/p>\n

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\r\n\r\n <\/div>\r\n [\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_row][vc_column]
\r\n\r\n <\/div>\r\n [vc_single_image image=”3761″ img_size=”full” alignment=”center”]
\r\n\r\n <\/div>\r\n [vc_single_image image=”3756″ img_size=”full” alignment=”center”]
\r\n\r\n <\/div>\r\n [\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle” row_spacing=”morover-space-row”][vc_column][vc_column_text css_animation=”bottom-to-top” custom_text_color=”black”]KEY FIGURES:<\/span><\/span><\/strong><\/p>\n

616<\/strong> persone di staff in totale, equamente divisi tra uomini e donne:
\n580<\/strong> hanno operato durante i Giochi,
\n36<\/strong> hanno gestito tutta la fase di ideazione, pre-produzione e coordinamento;<\/span><\/p>\n

13<\/strong> competition venues;<\/span>
\n265<\/strong> eventi olimpici; <\/span>
\n<\/span>75<\/strong> eventi paralimpici;<\/span><\/p>\n

oltre 13.000<\/strong> contenuti prodotti;<\/span>
\nuna music library di oltre 6.000 brani<\/strong>, pensati per servire le specificit\u00e0 di ogni disciplina<\/span><\/p>\n

40<\/strong> gruppi di artisti si sono esibiti in 12<\/strong>\u00a0venue\u00a0nell\u2019arco di 14<\/strong> giorni<\/span>\u00a0<\/span>[\/vc_column_text]

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\r\n\r\n <\/div>\r\n [\/vc_column][\/vc_row][vc_row equal_height=”yes” content_placement=”middle” row_spacing=”morover-space-row”][vc_column width=”1\/2″][vc_custom_heading text=”VICTORY CEREMONIES” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″]
\r\n\r\n <\/div>\r\n [vc_column_text css_animation=”bottom-to-top” custom_text_color=”black”]Abbiamo curato l\u2019organizzazione\u00a0e l\u2019esecuzione delle cerimonie\u00a0di premiazione degli atleti,\u00a0il momento pi\u00f9 importante per i protagonisti dei Giochi; lo abbiamo fatto\u00a0garantendo il pieno rispetto del protocollo olimpico e paralimpico, coordinando\u00a0i\u00a0team\u00a0di ogni\u00a0venue\u00a0(coordinators,\u00a0assistants,\u00a0tray\u00a0bearers,\u00a0hostesses),\u00a0e\u00a0integrando il flusso con\u00a0la sport\u00a0schedule e il broadcast.\u00a0<\/span>\u00a0<\/span><\/p>\n

Key figures<\/span>
\n200<\/strong>\u00a0cerimonie\u00a0di\u00a0premiazione<\/span>
\n112<\/strong> Tray Bearers involved during the Olympic Games<\/span>
\n43<\/strong> Tray Bearers involved during the Paralympic Games<\/span>\u00a0<\/span>[\/vc_column_text]

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\r\n\r\n <\/div>\r\n [vc_separator css_animation=”top-to-bottom” css=”.vc_custom_1706538215673{margin-right: -15px !important;margin-left: -15px !important;}”]
\r\n\r\n <\/div>\r\n [\/vc_column][\/vc_row][\/vc_section][vc_section custom_back=”light” ridotta=”0″][vc_row row_spacing=”morover-space-row”][vc_column width=”1\/2″][vc_custom_heading text=”LA LEGACY” use_theme_fonts=”yes” css_animation=”bottom-to-top” custom_text_color=”black” dimension=”h4″ font_weight=”font-weight-bold” uppercase=”1″]
\r\n\r\n <\/div>\r\n [\/vc_column][vc_column width=”1\/2″][\/vc_column][\/vc_row][vc_row row_spacing=”morover-space-row”][vc_column width=”1\/2″][vc_column_text css_animation=”bottom-to-top” custom_text_color=”black”]Fin dalle prime fasi progettuali, AWE Sport ha scelto di lasciare un impatto tangibile e duraturo sui territori coinvolti, dando vita a un progetto di legacy che punta alla valorizzazione delle risorse locali, in particolare attraverso le attivit\u00e0 di Sport Presentation e\u00a0Victory\u00a0Ceremonies\u00a0dei Giochi Olimpici e Paralimpici Invernali di Milano Cortina 2026.<\/span>\u00a0<\/span><\/p>\n

Questa visione si \u00e8 concretizzata con una decisione strategica: coinvolgere talenti locali. Un esempio chiaro di questa scelta \u00e8 la partecipazione del 90% dei DJ italiani, che ha permesso di portare l\u2019eccellenza locale al cuore dell’entertainment dell’evento.\u00a0<\/span>[\/vc_column_text]

\r\n\r\n <\/div>\r\n [\/vc_column][vc_column width=”1\/2″][vc_column_text css_animation=”bottom-to-top” custom_text_color=”black”]Inoltre, sono stati reclutati giovani del territorio per ricoprire ruoli operativi chiave, affiancandoli a esperti con esperienza olimpica. In questo modo si \u00e8 creata una combinazione unica di competenze internazionali e valore territoriale.<\/span>\u00a0<\/span><\/p>\n

A supporto di questo, \u00e8 stato lanciato un programma educativo in collaborazione con AWE Sport\u00a0Education. Il Digital Campus sviluppato ha fornito a queste risorse locali il know-how necessario per affrontare l\u2019esperienza, rafforzando al contempo le loro competenze pratiche e professionali. Questo percorso ha creato un ecosistema di competenze locali che garantir\u00e0 una preparazione solida per i grandi eventi futuri, contribuendo alla crescita di una\u00a0workforce\u00a0capace di gestire eventi di portata internazionale.<\/span>\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]

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\n DIGITAL CAMPUS <\/h2>\n <\/div>\n
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\n MiCo 2026.<\/span> <\/h2>\n <\/div>\n <\/div>\n [\/vc_column][\/vc_row][vc_row][vc_column]
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Per approfondire, vai qui:\u00a0<\/span><\/span>[link della scheda portfolio del Campus]<\/span><\/span><\/p>\n

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