{"id":1394,"date":"2023-01-24T09:44:07","date_gmt":"2023-01-24T08:44:07","guid":{"rendered":"https:\/\/awe-group.net\/strategy-communication\/"},"modified":"2023-06-16T16:52:28","modified_gmt":"2023-06-16T14:52:28","slug":"strategy-communication","status":"publish","type":"page","link":"https:\/\/awe-group.net\/pt-pt\/strategy-communication\/","title":{"rendered":"Strategy &#038; Communication"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_section full_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;584&#8243; parallax_speed_bg=&#8221;1.2&#8243; ridotta=&#8221;1&#8243; scroll_down=&#8221;0&#8243;][vc_row][vc_column]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [vc_single_image image=&#8221;1270&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;top-to-bottom&#8221;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; content_placement=&#8221;top&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;26&#8243; ridotta=&#8221;0&#8243;][vc_row][vc_column]  <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; row_spacing=&#8221;morover-space-row&#8221;][vc_column parallax=&#8221;content-moving&#8221; width=&#8221;1\/2&#8243;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [vc_custom_heading text=&#8221;Onde as compet\u00eancias em termos de estrat\u00e9gia e criatividade se aliam \u00e0 experi\u00eancia em marketing desportivo.&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;top-to-bottom&#8221; font_weight=&#8221;font-weight-bold&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_align=&#8221;text-justify&#8221;]A evolu\u00e7\u00e3o do comportamento dos adeptos trouxe consigo novos desafios para todo o sistema: os titulares de direitos t\u00eam de competir com outras formas de entretenimento para captar a aten\u00e7\u00e3o dos adeptos. As marcas querem comunicar com eles e as institui\u00e7\u00f5es est\u00e3o cada vez mais conscientes de que o desporto \u00e9 um instrumento eficaz de marketing de \u00e2mbito territorial.[\/vc_column_text]  <div class=\"custom-space py-2\">\r\n\r\n  <\/div>\r\n  [vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_align=&#8221;text-justify&#8221;]A nossa equipa de Estrat\u00e9gia e Comunica\u00e7\u00e3o analisa as mudan\u00e7as e apoia as partes interessadas, na qualidade de consultor, mediador e int\u00e9rprete cultural, na atualiza\u00e7\u00e3o ou cria\u00e7\u00e3o de modelos eficazes no presente e no futuro.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n    <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][\/vc_section][vc_section custom_back=&#8221;white&#8221; ridotta=&#8221;0&#8243;][vc_row][vc_column]  <div class=\"custom-space py-5\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-big-titles text-center\" data-effect=\"no-exit\">\n                  <div class=\"custom-big-title\">\n    <h2 class=\"m-0 brand   text-uppercase font-weight-bold no-line-height\">\n      COMO AJUDAMOS A ATINGIR    <\/h2>\n  <\/div>\n                    <div class=\"custom-big-title\">\n    <h2 class=\"m-0 brand   text-uppercase font-weight-bold no-line-height\">\n      OS SEUS OBJETIVOS<span class=\"support\">.<\/span>    <\/h2>\n  <\/div>\n        <\/div>\n  [\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [vc_custom_heading text=&#8221;Consultoria estrat\u00e9gica para marcas e titulares de direitos&#8221; font_container=&#8221;tag:h5|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;top-to-bottom&#8221; custom_text_color=&#8221;brand&#8221; font_weight=&#8221;font-weight-bold&#8221;]  <div class=\"custom-space py-2\">\r\n\r\n  <\/div>\r\n  [vc_row_inner row_spacing=&#8221;morover-space-row&#8221;][vc_column_inner width=&#8221;2\/12&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;4\/12&#8243;][vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_text_color=&#8221;brand&#8221; uppercase=&#8221;1&#8243;]<\/p>\n<ul>\n<li>Prospe\u00e7\u00e3o, informa\u00e7\u00e3o, an\u00e1lise<\/li>\n<li>Desenvolvimento de projetos de sustentabilidade<\/li>\n<li>Estrat\u00e9gias de parceria e de ativa\u00e7\u00e3o, avalia\u00e7\u00e3o<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;4\/12&#8243;][vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_text_color=&#8221;brand&#8221; uppercase=&#8221;1&#8243;]<\/p>\n<ul>\n<li>Desenvolvimento, an\u00e1lise e comercializa\u00e7\u00e3o do produto<\/li>\n<li>Plano de orienta\u00e7\u00e3o<\/li>\n<li>Projetos de festividades<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/12&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n    <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [vc_custom_heading text=&#8221;Servi\u00e7os de comunica\u00e7\u00e3o&#8221; font_container=&#8221;tag:h5|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;top-to-bottom&#8221; custom_text_color=&#8221;brand&#8221; font_weight=&#8221;font-weight-bold&#8221;]  <div class=\"custom-space py-2\">\r\n\r\n  <\/div>\r\n  [vc_row_inner row_spacing=&#8221;morover-space-row&#8221;][vc_column_inner width=&#8221;2\/12&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;4\/12&#8243;][vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_text_color=&#8221;brand&#8221; uppercase=&#8221;1&#8243;]<\/p>\n<ul>\n<li>Criatividade, estrat\u00e9gia e consultoria<\/li>\n<li>Produ\u00e7\u00e3o de conte\u00fados<\/li>\n<li>Design visual e gr\u00e1fico<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;4\/12&#8243;][vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_text_color=&#8221;brand&#8221; uppercase=&#8221;1&#8243;]<\/p>\n<ul>\n<li>Estudo e cria\u00e7\u00e3o de mascotes<\/li>\n<li>Branding<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/12&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-space py-5\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][\/vc_section][vc_section ridotta=&#8221;0&#8243;][vc_row][vc_column]  <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][vc_row content_placement=&#8221;top&#8221; row_spacing=&#8221;morover-space-row&#8221;][vc_column parallax=&#8221;content-moving&#8221; parallax_image=&#8221;29&#8243; width=&#8221;1\/2&#8243;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [vc_custom_heading text=&#8221;UM FUTURO SUSTENT\u00c1VEL:<br \/>\nO NOSSO GRANDE DESAFIO&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;top-to-bottom&#8221; font_weight=&#8221;font-weight-bold&#8221;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [\/vc_column][vc_column width=&#8221;1\/2&#8243;]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [vc_column_text css_animation=&#8221;bottom-to-top&#8221; custom_align=&#8221;text-justify&#8221;]Criar uma cultura de sustentabilidade e promover a\u00e7\u00f5es concretas atrav\u00e9s do desporto, dos seus valores e da comunidade desportiva.<br \/>\nAs Na\u00e7\u00f5es Unidas e a Comiss\u00e3o Europeia deram uma orienta\u00e7\u00e3o clara a todas as ind\u00fastrias do planeta: a procura da sustentabilidade ter\u00e1 de ser uma quest\u00e3o fundamental em qualquer projeto economicamente relevante.<br \/>\nSabemos bem que o desporto \u00e9 uma l\u00edngua universal, capaz de juntar pessoas ignorando todas as fronteiras, e acreditamos que \u00e9 respons\u00e1vel por colocar esse poder ao servi\u00e7o de um futuro mais sustent\u00e1vel.<br \/>\n\u00c9 por isso que a equipa de Estrat\u00e9gia e Comunica\u00e7\u00e3o procura em cada projeto a converg\u00eancia com os ODS das Na\u00e7\u00f5es Unidas. Nesse sentido, est\u00e1 a promover a utiliza\u00e7\u00e3o de um formato exclusivo inovador, desenvolvido em colabora\u00e7\u00e3o com o Politecnico di Torino e a AWorld, capaz de envolver ativamente todos os intervenientes num evento desportivo, desde os organizadores at\u00e9 aos adeptos.<br \/>\n[\/vc_column_text]  <div class=\"custom-space py-3\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][vc_row][vc_column]  <div class=\"custom-space py-4\">\r\n\r\n  <\/div>\r\n  [\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_section full_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;584&#8243; parallax_speed_bg=&#8221;1.2&#8243; ridotta=&#8221;1&#8243; scroll_down=&#8221;0&#8243;][vc_row][vc_column][vc_single_image image=&#8221;1270&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;top-to-bottom&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; 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