Explore AWE Sport’s portfolio and discover how our team turns ideas into reality.
Each project represents our commitment to promoting sport and its values.
Portfolio
FITP – NATPF
2021 – ON GOING
Managing the production and entertainment aspects of the Fan Village at the Nitto ATP Finals, the space dedicated to interactions between partners and fans.
RED BULL ICE CROSS
2019
A 360° consultancy. We began by creating a logo, and around it, we developed a coordinated image that made it highly recognizable at every stage of the championship.
LAVAZZA
2021 - on going
we devised for them is a simple, impactful, and easily recognizable element: an Umpire Chair crafted from the iconic "A" in the Lavazza logo.
AMG PETRONAS F1 TEAM
2023
80 selected employees, over 30 top management members, guests, and Mercedes Team staff, 2 drivers, and 4 hours to coordinate the Employer Engagement and Reward event and produce video content with the drivers.
JEEP JUVENTUS
2010 - 2021
Enhancing the partnership between two iconic brands over the course of 11 years of sponsorship.
BEKING
2021 - ON GOING
Develop a format from scratch that can engage professionals, amateurs, and families.
ORLEN ALFA ROMEO RACING
2019 - 2021
Develop an activation plan for the partnership capable of delivering value to all parties involved and fostering a connection between fans and the Alfa Romeo brand, along with its products.
COMO 1907 DIGITAL SPORT ACADEMY
2024
Como 1907 Digital Sport Academy involved 197 young people residing in Lombardy, offering them a unique experience to explore the world of sports business up close.
Infront Academy
2023 - 2024
Infront Academy is an ambitious educational project launched nationwide, created to engage students in an educational experience that would put them in direct contact with sports leagues and industry properties, promoting the development of skills in the sports industry.
FASSI R.I.D.E.
2021
Fassi has, in fact, launched the R.I.D.E. initiative, in collaboration with the then Sky Racing Team VR46.
Panini Digital Sport Academy
2024 - 2025
In 2024, Panini launched an initiative that provides an opportunity to explore the sports industry through an innovative activation linking the digital campus to the iconic sticker album.
Play Your Future Challenge
2021
The Play Your Future Challenge project, launched in 2021, involved 1100 students from all over Italy thanks to the collaboration between the Istituto di Istruzione Superiore Statale Des Ambrois di Oulx, the project leader, and Sport Innovation Hub, a social promotion association active in supporting school and sports orientation.