To bring young people closer to the world of sports through a nationwide educational and training project aimed at secondary school students. In response to MIUR’s call for “Promotional initiatives to support sports activity A.S. 2020/2021.” The goal was to create new opportunities for students.
Play Your Future
Challenge
MIUR
_____________________ 2021
_____________________ 2021
The challenge
OUR SOLUTION
The Play Your Future Challenge project, launched in 2021, involved 1100 students from all over Italy thanks to the collaboration between the Istituto di Istruzione Superiore Statale Des Ambrois di Oulx, the project leader, and Sport Innovation Hub, a social promotion association active in supporting school and sports orientation.
With the creation of a network of ten institutes, from Val di Susa to Calabria, and the involvement of partner companies such as Decathlon Italia, Assosport and B-Iniziative, students had access to training internships and participated in webinars organized by themselves. This pathway offered students a unique opportunity to explore professional opportunities in the world of sports and build links between school, business and community.
A NETWORK
FOR YOUNG PEOPLE.
“Human resources are the pivotal issue for the success of our sports companies, which need young resources, fresh ideas, and talent that combine skills with sports culture, with the goal of growing businesses and building an integrated sports supply chain. Collaborating with the Ministry and the network of colleges is testimony to the fact that industry also believes in this path”.
Anna Ferrino, President of Assosport.
“Decathlon supports this project at 360°: we believe that it draws contacts of synergy between schools, territorial communities and business; we also see in PYF an opportunity, for the boys of the sports high schools of growth, socialization and respect for others, all values that sport transmits and encompasses.”
Ilaria Righetti, Account Manager of Decathlon Italy.
“In the midst of this pandemic, in Play Your Future we saw an opportunity to recreate new channels of contact for the students of our institution and dragging many other Italian high schools of various addresses, creating a community of fans. All while discovering, athletes and non-athletes alike, that they can turn their passion for sports into a concrete future.”
Pietro Ainardi, Head of school at IISS Des Ambrois.